Heading to New Marketing Summit in Boston
This week Bizzuka CEO John Munsell, SVP of Global Sales Charles Lauller and I will be heading to Boston for the New Marketing Summit. Bizzuka, the company I serve as internet marketing director, is a sponsor and John will be speaking on a panel dealing with content management systems. (Bizzuka is a CMS provider designed for use by SMBs.)
It is no small feat for Bizzuka to be there, as it is the first time the company will appear on what, essentially, is a national stage paired next to other well-known CMS companies such as Ektron, Crownpeak and Sitecore. (Well-known to some at least.)
The beautiful thing about it all is that we would never had the chance had it not been for our engagement in social media circles. That's the only way the folks at CrossTech Media, the company hosting the event, would have known about us. So, score one for social media and one for Bizzuka as well. (Chris is also the emcee for the conference.)
Keynoting at this year's event are none other than David Meerman Scott, author of The New Rules of Marketing and PR, Paul Gillin, author of The New Influencers and the soon to be released book, Secrets of Social Media Marketing, and well-known blogger Chris Brogan. (Chris is also serving as emcee for the event.)
If you happen to be in the Boston area, why don't you make plans to join us. The event takes place Tuesday and Wednesday, October 14-15, at Gillette Stadium. Visit GoNewMarketing.com to learn more.
I hope to blog the event, perhaps via Utterli, but we'll see.
