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November 23, 2007

Google PageRank, bloggers tossing it overboard following debacle

Istock_000001621420xsmall Following the hubbub over Google's recent PageRank debacle, bloggers are now tossing the blaggard overboard.

For example, the EatonWeb blog directory, which SplashPress Media relaunched earlier this year, is devaluing PageRank in its metrics. The reason? Unreliability.

"[W]e no longer feel that it’s an accurate reflector of site value," said the EatonWeb blog.

I think there is a bit of "Fool me once, shame on you. Fool me twice, shame on me" ethos in play here and some blog networks are not planning on getting fooled twice. 

Pay Per Post CEO Ted Murphy isn't planning on letting it happen again. He's created his own ranking mechanism called RealRank. I've already made mention of what Splash Press Media is doing.

The $64K question is, "Does PageRank really matter?" Maybe it doesn't, if for no other reason than we say it doesn't... even if Google says it does.


 

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Comments

Paul... froma purely "feel" perspective, I've felt for some time that Google PageRank was irrelevant, especially for those who do not see paid advertising as the end goal of their blogging efforts.