Conversational Media Marketing

I received the March/April issue of Practical Ecommerce magazine today (a publication to which I'm a contributor), only to note the number of references to social media/social networking.

First, there was an interview with Tim O'Shaughnessy, creator of Facebook application , that allows users to share the books they're reading, write reviews and make recommendations.

Next, there was a section called Field Test, a panel discussion that, this issue, focused on social networking.

Then, there was my article, Social Media as a Marketing Strategy.

Oh, and one other thing. They featured me on page 4 in the "contributors" section. Spring must be around the corner and they figured people needed something to put in their gardens to scare away the crows!